The right strategy, target audience, message and channel equals effective marketing. Get started now with planning, data profiling, customer segmentation and ROI metrics designed to deliver measurable campaign results.
Advanced printing techniques, specialty papers and “must-open” formats take your printed pieces to a new level of impact. Communicate more effectively with brochures, forms, logo items, newsletters and postcards that make a memorable statement.
A strong online presence helps more customers find you. Call on us to help bolster your online presence with email campaigns, local search marketing, social media integration, website design and mobile optimization.
Graphic design and copywriting combine to share your marketing messages with your world. Call on our deep bench of award-winning talent for company branding, like logo development, plus print and web design.
When you need attention, get your messages across in a big way. Talk to us about affordable and creative options for point of purchase displays, trade show exhibits, window graphics and so much more.
For a communications channel that’s targeted, personal, flexible and measurable, look no further than direct mail. Rely on us for design, production, list management and mailing services that drive results.
Free Infographics: Best Practices at a Glance
New research shows business-to-business companies use an average of 13 content marketing tactics, with social media content (other than blogs) tops at 92%. Registering the biggest jump in usage from 51% last year to 62% this year are infographics.1
Infographics can transform complex information into easily understood visuals to drive awareness, stimulate interest and position you as a subject matter expert – enhancing your credibility and business reputation.
Here’s an example of an infographic we produced to highlight the value of local marketing. In this sample, compiled statistics from a variety of sources give a trends overview in a graphical presentation.
Nonprofit marketers give thumbs up to infographics!
Among nonprofit marketers, usage of infographics has grown by 22% this year over last. It’s the most significant increase among the average 12 tactics employed – matched only by growth in the use of microsites.2
Take a look at our infographic that gives some of the most compelling statistics gleaned from a comprehensive research report about donors’ giving habits, wants and needs.
Different stylistically than our first example, it presents the story with basic shapes and icons to depict a lot of information in a simple and colorful way.
Local. Strategic. Complete.
Today’s business environment requires a strategic approach to marketing, print and web. That strategy starts with understanding the challenges facing the Aiken area and devising a unique approach to creating solutions with measurable results. Work with Allegra Marketing, Print & Web of Aiken, your local partner, who truly understands small and medium-sized businesses. Partner with us to execute your business communications like the big guys, on terms that work for you.Let us build solutions that bring you the results you need in:
Allegra Marketing, Print & Web does an outstanding job in helping us find solutions to our needs! We have used them for marketing, printing, signage, and promotional products, and they always delivery a quality product. The employees are true professionals that will go out of their way to make sure the customer gets exceptional customer service!
Jeff Metz City of Aiken Parks, Recreation, & Tourism
The highest and most difficult job for a marketing company to pull off is getting to know their client well enough to be able to own the DNA – the identity – of that organization. Allegra did that so beautifully and so masterfully that they were able to capture us with a few words and an image on a postcard. The effect was stunning – the community truly noticed us and came out in a big way for the launch of our church!
Jonathan Bourman Peace Lutheran Church
Your staff is always exceptionally friendly & professional. No matter what the job is, it is done right. I love Allegra!
Julie Mogy Sub Station II
Floyd & Green has used Allegra for many of our printing needs going back to the day they opened. You don’t have that kind of long-term relationship unless their work, and more importantly, their people are spot on. We are delighted to have them right here in Aiken!
Steve Floyd Floyd & Green Jewelers
We use Allegra for most of our marketing needs, from embroidered and screen printed staff shirts to flyers and signage! The staff communicates every step of the way, the products are on time or early, and they are always beautifully executed!
Chrissey Miller SPCA Albrecht Center for Animal Welfare
As our company grew, it became apparent that doing everything internally wasn’t always the best option. That’s why it’s been so important for us to have great partners. Allegra has been a huge help for us with video editing, graphic design, and marketing materials. This has freed us up to concentrate on doing what we do best and growing our business.
Chris Bradshaw Bradshaw Consulting
Accurate, timely, and willing to make it a better product than you can find anywhere else. Thanks, Allegra!